Branded & Custom Content

Elevate your brand story with our premium media environments and editorial expertise.

What We Offer

Storytelling is what we do, and we'd love to help tell your brand’s story. Our iconic media brands craft stories that resonate with Canadians, and our branded and custom content team will lend that same editorial expertise to creating content that elevates your brand.

  • ‍Integrated Editorial: Best for advertisers looking for editorial recommendations on how to most effectively and authentically integrate into our content. Voice, look and feel of the content will match the media brand’s style.
  • ‍Custom Content: Best for marketers with a specific message or theme in mind, with less flexibility to align with editorial recommendations and/or planned editorial. Voice, look and feel of the content itself will differ from the media brand’s style.
  • Custom Publications: We also offer turnkey solutions for B2B and B2C magazines, providing editorial strategy, content production, printing, distribution and circulation services.

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What’s a Rich Text element?

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.
See Our Solutions

Showcase

Pet Valu x <i>Fashion</i>

Branded & Custom Content

See the results of our collaboration with Pet Valu’s Bailey & Bella brand to promote its new wedding collection through a high-fashion photoshoot featured in <i>FASHION’s</i> summer issue and a shoppable digital article.

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Couture Cocktails: Grey Goose Vodka x <i>FASHION</i> Blend Runway Style with Mixology

Branded & Custom Content
Advertising
Experiential Marketing

A special fashion week collaboration

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Canadian Western Bank Podcast

Branded & Custom Content
Multi-Channel Marketing

We created a podcast for Canadian Western Bank (CWB) to grow awareness and consideration among business owners and decision-makers in various sectors.

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Choose Canadian Seafood

Advertising
Branded & Custom Content

Our multi-faceted campaign for Canadian Seafood campaign targeted millennials with children by leveraging <i>Today's Parent</i> and <i>Châtelaine</i>, resulting in impressive engagement and exposure.

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CPA Canada's <i>Pivot</i> magazine

Branded & Custom Content

Published by SJC in partnership with CPA Canada, the award-winning <i>Pivot</i> magazine engages its members and strengthens the association's overall profile through compelling content and artistic direction.

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