Performance Marketing

Introduce new data-driven funnels to amplify your campaigns and gain qualified leads.

What We Offer

In 2022, SJC acquired Assembly Digital, a digital publishing tech company recognized with Best Audience Insights at the 2020 Digiday Media Awards. Assembly owns proprietary technology that analyzes and optimizes how publishing brands connect their content with readers and advertisers. How does this serve you? Our media brands including Maclean’s, Chatelaine and Toronto Life create high-value content that funnels high-intent readers into action. Layering in Assembly Digital's performance media buying, conversion rate optimization and digital expertise allows us to target and convert these readers to match your goals and objectives.

Programmatic (Output)

Our ad operations infrastructure that implements cutting-edge bidding technology to connect publishing brands to thousands of advertisers.

Real-Time Reader Insights (Statera)

Collects and analyzes billions of data points to automate ad placement based on real-time reader behaviour—which means more relevant content for readers and more revenue for advertisers.

Content Management System (PlatformIO)

Stores and delivers content to our readers wherever they are, however they consume it—and fast. It bridges the gap between a traditional CMS and the cloud’s lightning speed, so it can seamlessly handle millions of visitors every day (and millions more as we scale).

Split-Testing (Proof)

Our seamless A/B testing technology for higher-performing content leverages data insights so we can split test two or more variants and learn which makes readers happier (and advertisers more money).

5

proprietary tech products

3,000,000,000

data points analyzed by our Assembly Digital each month

Heading

What’s a Rich Text element?

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.
See Our Solutions

Showcase

Sobeys x <i>Chatelaine</i>

Performance Marketing

Combining <i>Chatelaine's</i> editorial authority with our audience targeting expertise, the Shop Well, Eat Smart campaign over-delivered on the goal of high-quality email leads at scale.

View Case Study

Partner

With Us