Retail & Content Strategy

Gain research, insights and content ideas backed by decades of industry expertise.

What We Offer

For the past 25 years, we've partnered with Canada's leading retailers, renowned brands and top agencies, producing a higher volume of content than any other agency in the country. Our expertise lies in integrating high-converting content throughout the entire customer journey, covering digital strategy, campaign creative and tailored content solutions for social media, promotions, email marketing, package design and in-store experiences.

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What’s a Rich Text element?

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

Showcase

CIBC SQUARE Flagship Banking Centre

Retail & Content Strategy
Creative & Production

Through digital signage zones and custom content playlists for each, we helped CIBC to effectively inspire, inform, and coach employees, clients, and the public at its now flagship banking centre in downtown Toronto.

Home Hardware

Retail & Content Strategy

Home Hardware's partnership with SJC revitalized its digital presence through an SEO-optimized, research backed content strategy.