Why Brands Need to Show the Love All Year Long

  • 2018_hyundai_accent_teaser_feature

    2018 Hyundai Accent Global Vehicle Premiere

    Hyundai Auto Canada Corp. partnered with St. Joseph Communications, Content Group to launch the 2018 Hyundai Accent on February 16th at the 2017 Canadian International AutoShow. This marks the first-ever global vehicle premiere in Canada. St. Joseph Communications, Content Group worked with Hyundai Auto Canada to develop a series of teaser images and videos featuring... Read more »

  • Audi Superbowl ad

    Bold Messaging from Brands at this Year’s Superbowl

    The #SuperBowl as a #SoapBox. According to Kantar Media, “The average cost of a 30-second ad in the Super Bowl rose to $5 million this year, from $4.8 million last year and $2.4 million in 2007.” And let’s not forget the additional millions brands spend producing, promoting, and feverishly marketing to get their money’s worth.... Read more »

  • Sophie Gregoire Trudeau FASHION Magazine March 2017

    FASHION Magazine Secures Canada’s Sophie Grégoire Trudeau for exclusive cover feature in March 2017 issue

    In honour of International Women’s Day on March 8, St. Joseph’s FASHION Magazine is revealing its feminist-themed March 2017 issue with an exclusive cover and interview featuring Sophie Grégoire Trudeau. The issue marks Grégoire Trudeau’s first fashion cover to date and includes an eight-page feature in which Grégoire Trudeau speaks to the importance of promoting women’s... Read more »

  • Canada's Most Influential Brands

    Canada’s Most Influential Brands

    Top 3 Most Influential Brands are different for Gen Z. This past week at FFWD Advertising and Marketing Week, Steve Levy (COO at Ipsos), revealed its rankings for Canada’s Most Influential Brands. Not surprisingly, Google topped the list for the fifth year in a row, but what may surprise you is that Gen Z (the... Read more »