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SJC Integrates Media, Content and Data Capabilities to Transform Client Success

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SJC

SJC, Canada's largest privately owned communications company and publisher of media brands including Maclean’s and Chatelaine, today announced the integration of its Media, Content and Assembly Digital lines of business. This move positions SJC to deliver a more unified and powerful approach to how people experience the world through content, creating compelling brand experiences—from building awareness to driving action.

This integration brings together three distinct lines of business:

Trusted Media Brands: A portfolio of iconic media brands reaching over 22 million loyal Canadians monthly across lifestyle, parenting, current affairs, business and entertainment categories, creating premium environments that build deep audience relationships. These include Chatelaine (English and French), Toronto Life, Maclean’s, Today’s Parent, HELLO! Canada, FASHION and Canadian Business.

Industry-Leading Content Creation: As Canada's largest content producer, delivering captivating multi-channel content from 200,000 square feet of purpose-built studios, including specialized spaces for automotive, food, lifestyle and product photography.

Data Intelligence: Assembly Digital, acquired by SJC in 2022 as a strategic addition to its performance marketing capabilities, combines proprietary technology and first-party data to deliver precise targeting, insights and measurable campaign results.

“Integration and technology-enabled solutions create unique opportunities for SJC to guide today’s entire customer journey,” says Tony Gagliano, CEO of SJC.  “From our origins as a small print operation 68 years ago, we've continually evolved through the talent and dedication of our people. Now we're combining our trusted media brands, content expertise and data capabilities to help our customers build stronger connections with consumers. Quality journalism and content remain at our core."

This unified approach streamlines how brands connect with consumers. Take an automotive retailer's customer journey: SJC Content crafts engaging multi-channel marketing materials, SJC Media amplifies the message through trusted platforms reaching millions of Canadians, and Assembly's data insights ensure the right audiences connect with content at the right time.

Leading this new business structure, Kin-Man Lee moves from his role as CFO to President & Chief Operating Officer of the Communications Group. Kin-Man brings over 25 years of media and publishing experience, including serving as Publisher & CEO of the Toronto Sun and Executive Vice President & CFO of Sun Media Corporation. During his 11-year tenure at SJC, he has driven significant business growth. 

Franky Ng, who has served as VP of Finance for the past four years, succeeds Kin-Man as Chief Financial Officer, bringing nearly two decades of finance and business transformation experience.

"We are building a company unlike any other in the country," said Lee. "This integration creates unique competitive advantages in the Canadian market, delivering seamless brand experiences that help our clients achieve greater success. We're ready to transform the future of brand communications in Canada."

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